The WHCC Affordable Health Innovations Blog recently spoke with Joel Selanikio, MD, the Washington director of DataDyne, creator of EpiSurveyor,
a free mobile-phone-and-web-based data collection system that a user can set up in less than an hour. The simplicity has made EpiSurveyor the most widely-used mHealth software in the world, with thousands of users in hundreds of organizations — including 15 sub-Saharan African countries in conjunction with the World Health Organization’s African Regional Office.
Click here for a visual display of EpiSurveyor in action.
WHCC: Why is there a need for EpiSurveyor?
Dr. Selanikio: In every enterprise, there is a need for good data to establish priorities, determine baselines, and evaluate progress. International development and global health are no exceptions to this rule, and much of our essential data is obtained from community-based, or facility-based surveys on paper. EpiSurveyor takes this paper-based system and easily and inexpensively replaces it with one based on mobile phones.
Such mobile electronic data collection previously required expensive technical personnel, with costs per data collection activity ranging from tens to hundreds of thousands of dollars. EpiSurveyor makes mobile electronic data collection dramatically simpler, allowing program personnel to do it themselves, without expensive technical consultants (less than one percent of EpiSurveyor users ever require our technical support!). This drastically reduces the cost and difficulty of using the technology.
This is similar to the process that has taken place with other capabilities in our lives, aided by the Internet and now the mobile phone: establishing email service for an organization used to require the setup and maintenance of server computers and software, with dedicated staff and air conditioned rooms. Now it only requires a Hotmail, Yahoo Mail, Gmail, or other Web mail account. Setting up a Web site with your photos and comments used to require a web programmer’s skills: now it requires five minutes with Facebook or any similar site.
Likewise, EpiSurveyor takes a complex and expensive task and makes it simple, inexpensive, and accessible.
WHCC: What are the most significant barriers to collecting quality health data in many parts of the world?
Dr. Selanikio: There are too many significant barriers to list: from bad roads to poorly paid personnel to political instability and violence. Some of these are inherent (e.g., it is always going to be somewhat difficult to visit 20,000 rural households to examine the children of the household for malnutrition), while others are not. EpiSurveyor addresses one single significant barrier: we are eliminating the high level of cost and technical complexity involved in using mobile electronic data collection.
Who is the primary audience that would use EpiSurveyor?
Dr. Selanikio: The user population for EpiSurveyor is defining itself: although our primary concern has always been global health, because the software is accessible to anyone with a browser, we find users from the World Bank doing economic surveys in Latin America, individual researchers collecting data in Cameroon andCanadian veterinarians investigating swine disease at farms in Ontario.
Again, in every enterprise there is a need for good data.
It is our job at DataDyne to ensure that EpiSurveyor meets the needs of – and is accessible to – all these users and potential users like them: both well-resourced international organizations and the less-well-resourced individuals, healthcare providers, Non-Government Organizations, ministries and businesses that all need high-quality data.
The bottom line: if your organization is thinking of collecting data on paper and clipboard, you can use EpiSurveyor to collect that data more easily, inexpensively, and efficiently.
WHCC: Are there particular countries or regions where EpiSurveyor has been especially successful?
Dr. Selenikio: EpiSurveyor was originally focused in Africa, from its first beta test in Kenya in 2005 and the subsequent WHO program to expand its use in 10 other sub-Saharan Africa countries with funding from the UN Foundation and Vodafone Foundation (who have also funded most of the software’s development). Today, while EpiSurveyor is programmed almost entirely by DataDyne’s Kenyan staff in Nairobi, EpiSurveyor has become a global utility — used worldwide and available anywhere there is a browser and a mobile phone.
WHCC: What do you see as the long-term growth potential for EpiSurveyor?
Dr. Selanikio: Our goal is to make EpiSurveyor a self-sustaining public utility for data collection, analysis, and reporting. We are exploring additional services and features, beyond those of the free, basic version of EpiSurveyor, with the idea that larger organizations will pay for those services and features and in doing so subsidize the provision of the basic version to quite literally everyone else on the planet who needs to collect data.
This has never been done before in international development, though the model is widely used in the commercial software realm (Skype, Flickr, and many other software programs and websites have such a free + premium model), and we are keen to be the first. Our current projections indicate that if we can receive two more years of funding we will reach the break-even point at which we would no longer require grants or investment funding to continue to provide excellent data collection capabilities to anyone who requires them.
About Joel Selanikio, MD
Named by Internet Evolution to their 2010 IE100 list of key internet influencers, and by Forbes magazine as one of the most powerful innovators of 2009, Joel Selanikio is a winner of the 2009 Lemelson-MIT Award for Sustainability and the 2009 Wall Street Journal Technology Innovation Award for Healthcare IT. His work has been reported on by The Economist, The Wall Street Journal, the BBC, and the Washington Post, among others. He is a sought-after speaker, and a participant in the World Economic Forum in Davos, Switzerland.



